After much anticipation, the city of Myrtle Beach is buzzing with news about a potential new housing development that promises to add a touch of luxury to its stunning oceanfront. As locals and looky-loos alike are keeping an eye on the situation, a developer has put forth a proposal that could change the landscape of the area.
During a recent meeting on November 19, 2024, the Myrtle Beach Planning Commission reviewed an ambitious plan for a high-density residential project. The land in question is less than an acre but has substantial value; it was sold for over a million dollars just a few months ago in August 2024. It’s now owned by LP Property LLC, which is led by local developer Joshua Laniado, according to the South Carolina Secretary of State’s website.
Laniado has ambitious plans for the property, aiming to build four impressive, three-story homes. In an interview, he revealed that these stunning residences would likely hit the market at a price around $700,000. However, specific details about when construction will start or when homeowners might be able to move in remain under wraps.
The proposal needs to pass two readings in front of the Myrtle Beach city council before it receives the final green light for construction. This step is crucial, as it ensures that the project aligns with the city’s broader development goals and community needs.
Should the project be approved, Laniado’s development would join the trends of upscale residences along the oceanfront, indicating a shift in the housing market as it gears towards luxury living.
Interestingly, this isn’t the only upscale project bubbling up in the Myrtle Beach area. Earlier this year, construction kicked off on a new townhome development just along North Kings Highway, not too far from the popular Whiskey Roots restaurant. That project, which features seven townhomes, also aims to cater to those looking for luxury accommodations, with homes priced at around $600,000. Some reports even suggest that these units could serve as short-term rentals, which would align well with the area’s tourist-friendly atmosphere.
For Laniado, this development is not an isolated effort. In 2023, he was part of building a brand-new hotel known as the Ocean Escape Resort in nearby North Myrtle Beach. Furthermore, he is overseeing the redevelopment of a landmark that once housed the popular Shark Attack Adventure Golf, which closed its doors in 2017. All these efforts point to a wider trend of revitalizing spaces to enhance the living experience in the Grand Strand area.
As exciting as these developments are, they also bring up various discussions among the local community. Many residents are eager to see the benefits of new, upscale homes, including potential boosts to the local economy and property values. However, there’s also some concern about how such developments might affect the charm and affordability that many love about Myrtle Beach.
Whether you’re a local who has roots in the area or a newcomer drawn to the beauty of the coast, the upcoming decisions about these housing projects could significantly shape the future of Myrtle Beach. So, keep your eyes peeled! Regardless of where you stand on the issue, it’s hard not to feel the excitement as our beautiful city undergoes these changes.
Myrtle Beach continues to thrive, and with these new projects on the horizon, the future looks bright for homeowners and tourists alike in this cherished coastal destination.
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