Myrtle Beach residents, particularly those in the Market Common, are buzzing with questions and concerns about a new proposed development that’s got neighbors talking—and not in a good way. Earlier this week, a room full of engaged residents gathered to air their worries about the potential MarketWalk Development that could soon rise on the last undeveloped land in their community. The announcement has stirred up a storm of anxiety, especially regarding pedestrian safety and the suggestion that their beloved community pool will see more foot traffic.
When residents heard that more “customers” could be heading their way, the groans echoed through the room. The developers, trying to ease the crowd’s concerns, mentioned a traffic study. But instead of calm, this just added more fuel to the fire. Attendees expressed a strong desire to review the traffic report, leading to an eye-opening moment. After filing a Freedom of Information Act request with the City of Myrtle Beach, the findings of that traffic study came into the spotlight.
The engineer overseeing the MarketWalk project, Walter Warren, assured everyone just last Thursday that the project had undergone a full traffic impact analysis. “It’s all been approved by the Council,” he stated, but residents felt more clarity was needed. A quick glance over the comprehensive 101-page report opened the door to both understanding and concern.
According to this study, if the project receives the green light, you can expect construction to be finished by 2028. Traffic details from the South Carolina Department of Transportation (SCDOT) revealed that as of 2023, Farrow Parkway already sees around 18,300 vehicles daily, whereas Phillis Boulevard, where the development would be located, has about 3,300 vehicles passing through each day.
While traffic has been growing steadily—at a rate of 2.2% per year—the report shows the effects of the pandemic can’t be ignored when examining numbers after 2019. Given the study’s findings, even with an estimated 2,916 additional trips due to the new development, intersections in the Market Common area still maintained at least a passing grade, rated as D or better, which is deemed acceptable by transportation standards.
For those worried about their quiet lifestyle being disrupted, the impending construction doesn’t just mean more cars; it also means new retail opportunities, including a possible Starbucks, bringing along nearly 1,500 average daily trips. Yet, there’s also an array of townhomes and cottages that will add their share to the overall traffic count. The reality of increased living density brings concerns about the overall vibe and feel of the neighborhood.
Concerns voiced by residents are reflected in the petition that has already garnered 319 signatures, indicating that many feel like this “corporate rental development” serves interests outside their own well-being.
As the conversation continues, it’s clear that the residents of Market Common are determined to protect their home. The balance between development and community is fragile; many are seeking answers, and more importantly, accountability. Whether it’s through meetings, petitions, or ongoing dialogue, it’s evident the voice of the people matters in Myrtle Beach. The future of this cherished neighborhood hangs in the balance as residents eagerly await their next steps.
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