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Myrtle Beach Launches Community Initiative to Address Opioid Crisis with Mobile Awareness Bus

Community Recovery Initiative

Myrtle Beach Takes a Stand Against Opioid Crisis

Myrtle Beach, known for its beautiful beaches and vibrant community, recently welcomed a big visitor: a 43-foot bus dedicated to raising awareness about substance use and recovery. This orange-and-black mobile unit rolled into town on a mission to educate and inspire, reminding us all that we’re not alone in this fight against the opioid crisis.

The Reality of Opioid Deaths in Horry County

Did you know that Horry County is the number one county in South Carolina for opioid deaths? That’s a pretty chilling statistic, but the bus aims to change that narrative. Aaron Kucharski, the Grassroots Coordinator for Mobilize Recovery, shared that the messages splashed across the side of the bus are meant to be a beacon of hope. “You hear about numbers of overdoses, but these are people’s friends and family members. The more we can humanize this, the more we can advance it,” he said.

A National Tour with Local Impact

This traveling initiative kicked off in Los Angeles on September 20 and is making its way through 13 different states. Myrtle Beach is just one stop along the way, but the impact is significant. Local leaders joined Kucharski to discuss real solutions to combat this pressing issue. One standout speaker was Michelle Smith, Myrtle Beach’s Opioid Program Coordinator, who shared some eye-opening stats about their local efforts.

“From May 2023 to the end of June 2024, our team has responded to 97 calls for service alongside city first responders, connected 504 individuals to certified peer support specialists, and helped 251 individuals access over 300 treatment and recovery services,” said Smith. It’s clear that this isn’t just about talk; it’s about action, understanding, and support.

Personal Stories of Courage

One of the most moving parts of the event was when local leaders gave personal testimonies. Myrtle Beach Councilmember Bill McClure shared his story about family struggles with substance use. He said, “People who have the guts to face their demons and work towards recovery, we need to support them.” His heartfelt words resonated with many in the room and reminded everyone of the importance of community support.

Bringing Recovery Into the Light

For Kucharski, this mission is deeply personal. Having been in recovery since September 6, 2003, he knows firsthand the stigma surrounding addiction. “I was kind of quiet at first, feeling that shame tied to addiction. But now, as more people come forward and share their stories, we’re bringing recovery into the light,” he encouraged. His passion is contagious, and it’s a reminder that recovery is a journey best not taken alone.

Tools for Change

In addition to raising awareness, Mobilize Recovery provided important resources during their stop in Myrtle Beach. They delivered Narcan, a life-saving medication used to reverse opioid overdoses, to the city. This means local authorities now have additional support to potentially save lives in urgent situations. It’s a crucial step in making our community safer.

Looking Forward

The visit from the 43-foot bus brought a wave of inspiration to Myrtle Beach. It reminded us all that as a community, we can tackle this opioid crisis together. With ongoing education, support, and shared stories, we can create a brighter future for those affected by addiction. So let’s continue to elevate these conversations, spread hope, and stand together in solidarity for recovery.


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