Meet the New Must-Have for Your Shoes: The Heel Sling from Myrtle Beach!
Myrtle Beach, are you ready for a shoe game-changer? Tina Wright, a local mom and innovator, has just launched something that’s about to make every narrow-footed person’s life way easier—and comfier! Say hello to the Heel Sling, a genius shoe insert specially designed for those of us with narrow heels.
The Struggle is Real
If you’ve got narrow feet or heels, you probably know how tough it can be to find shoes that fit right. Tina is no stranger to this struggle. She shares her narrow heel challenge with her daughter, Marymegan, who’s already making waves as a senior lacrosse player at Yale University. “I would grip my shoes with my toes,” Tina shared, which we can all agree sounds pretty uncomfortable.
Just imagine Marymegan, sprinting down the soccer field, only to run straight out of her shoes! Talk about a game-stopping moment. As mom, Tina tried every trick in the book—foam, silicone, gel—but nothing truly hit the mark in terms of comfort and durability. That’s when the light bulb went off.
From Idea to Reality
With an MBA from the University of Chicago and a background in finance, Tina decided to put her skills to work on a solution. Enter the Heel Sling! It’s a nifty insert that sticks right onto any shoe insole and hugs your foot in a stretchy polyurethane strapping, topped off with a soft faux-leather heel cushion. And guess what? It’s designed to put an end to heel slippage and all those annoying blisters! Yes, please!
Undercover Comfort
Here’s the coolest part: these inserts are practically undetectable! Think Cinderella’s glass slippers—if she wore Heel Slings, Prince Charming wouldn’t even have a clue she was wearing them. “They’re undetectable,” Tina expressed with a proud smile.
Oh, and not to mention, the Heel Sling has been given the stamp of approval by Dr. Chris Coetzee, an orthopedic specialist who has worked with the Minnesota Vikings and ballerinas. Talk about an endorsement!
Celebrity Love and Wedding Bliss
Guess who’s also aboard the Heel Sling train? Celebrity influencer Tiffany Moon from *Real Housewives of Dallas* has sung its praises in an Instagram post. Plus, brides-to-be are raving about the product, allowing them to wear their dream shoes on the big day without fear of slipping out!
How It All Works
After years of testing, perfecting, and working hard to bring her patented product to market, Tina finally launched her first run of 20,000 Heel Slings this year. They come in two sizes: one for adults (sizes 4-15) and one for kids, hitting the shelves later this month, available in sizes 11T to 4. And they come in stylish black and chic nude!
The price? Just $29.95 per pair, and Tina has plans for multi-item value packs, too. Smart thinking!
Local and Growing
Tina is also looking to spread the love in Grand Strand with wholesale accounts atop her list. With one-in-three women grappling with narrow heels, according to the National Shoe Retailers Association, Tina knows there’s a big market to tap into. And let’s not forget the men out there who also face this pesky problem!
“I was talking to my patent attorney, and he said ‘I have that problem myself,’” Tina recalled. And that’s when it hit her—this issue isn’t just for women!
Wrapping It Up
So there you have it, Myrtle Beach! The Heel Sling is not just an innovation; it’s a comfy friend, waiting to be a part of your shoe collection. If you’ve been struggling with slipping heels, get ready for a delightful footwear upgrade! Visit Tina’s website or local boutiques, and say goodbye to your shoe troubles.
Here’s to happy, snug feet!
